Bobby Friction is world renowned for his specialist knowledge of British Asian Music & South Asian music from the Indian / Pakistani Sub-continent. As a DJ for the last 25 years he’s preached the Desi Music gospel across the continents as well as written about it extensively. He’s also an accomplished & award-winning broadcaster & documentary maker for Radio & TV specialising in Music, Politics, & Society.

Bobby has also been presenting radio shows on the BBC for the last 23 years across BBC Radio 1 & BBC Asian Network whilst getting numerous awards over that time including three Sony Radio Awards and three Asian Media Awards.